2022-Jun-03
GBA's Economic Impact Survey a Great Success!
The COVID related access issues in 2019/20 identified a missing tool in our advocacy toolbox, namely, “What impact do GBA cottagers have on the Ontario economy?” In order to plug that gap, we asked GBA members to complete an Economic Impact Survey to help GBA with our advocacy efforts.
This survey was conducted with the support of the Marketing Research and Analysis Program of Algonquin College, a group with significant survey experience, including the recent Safe Quiet Lakes survey.
Here are the key results:
- Annual Economic Impact of GBA members: $134-144 million
- GBA Reach: 30-36,000 people
We received sufficient responses to GBA’s economic impact study to be able to confirm a good estimate of how much GBA members spend each year, and the average number of people who regularly use each cottage.
This is of great value to our advocacy efforts on your behalf, so many thanks to all those who participated in the survey!
More information on the survey results can be found here.